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Weā€™re Kaila and Kiki from TikTok Bytes, our daily roundup of bite-sized news, hacks, and tips about all things TikTok. 

 

Stick with us, and youā€™ll stay ahead of the trend and conquer TikTok!

06/08/20 Daily Tip from Kaila - Donā€™t Put All Your Eggs in One Basket

The big news about TikTok at the moment is that the United States is ā€œlookingā€ at banning it and other Chinese apps. We donā€™t believe that it will actually happen, at least not permanently, but what we have learned in 2020 is that absolutely anything can happen.

 

Weā€™ve always taught that you should never depend on any one social media platform. I used to have one of the top accounts on Myspace and I watched as Myspace died overnight. Luckily, I had been taught by a mentor how important it was to actually ā€œownā€ your audience. The best way that you can have a direct connection to your audience is by collecting their emails.

 

At the moment, TikTok is generous enough to allow you to direct your TikTok following easily to Instagram and Youtube by offering easy to use linking features. This is amazing because you can diversify your following by having followers on multiple platforms. However, thereā€™s a rumor that TikTok is testing the removal of that feature. 


Otherwise, TikTok allows you to add a link to your profile. Itā€™s important to be very strategic about this link. Hopefully, you are at least sending your followers to your personal website. Ideally, youā€™ll be sending them to a landing page where you can collect their email address. We use this landing page, which you might have seen for TikTok Bytes or this image below

Some examples of pop up pages that you could create in difference niches are:

 

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This is definitely more of an advance ā€œdeep diveā€ topic, but hereā€™s an article to read if you want to get more in depth knowledge on how to create an email capture form aka ā€œlead magnetā€

 

Also, please let us know if you want more advanced marketing tips in relation to TikTok, or we should stick to more basic tips!

 

Trends and Features

Use new features and trends immediately to get an algorithm bump

 

NEW TikTok Trending Feature: Green to Purple

Jump on this new trend before itā€™s oversaturated! Hereā€™s how to do it.

 

TikTok News

US TikTok Ban?

Secretary of State Mike Pompeo has stated that the US government is "looking at" banning Chinese social media apps in the US, including TikTok. There isnā€™t much more detail on this matter at the moment but we are all watching it closely!

 

 

How This TikTok Bartender Reached 2.7 Million Followers

You might have already heard of the @TheParadise.Bartender. She's based in Hawaii and shares her delicious drinks on TikTok. She just started her account in January she went viral quickly, but it wasnā€™t purely by accident. 

 

How did she do it? ā€œI did my research. I studied how people think TikTokā€™s algorithm works. I went and found the charts that show when people watch my TikToks, when I get the best views. In the beginning, I had been posting unregulated. Iā€™ve done some livestreams too from when Iā€™m working. Everybody wants to be behind the scenes. They want to get to know me a little more, and I answer their questions.ā€

 

TikTok Withdrawing from Hong Kong

Hong Kong is undergoing some scary changes, ā€œreleasing rules that give the police powers to take down internet posts and punish internet companies that do not comply with data requests. The new rules explicitly give the authorities the ability to jail employees at internet companies if the firms do not comply with requests for user data.ā€

 

As a response, possibly to protect its usersā€™ data, TikTok prompted announced that it would be withdrawing the app from access in Hony Kong.

 

TikTok of the Day

To be featured use our hashtag #tiktokbytes

 

On TikTok, we always recommend niching down as much as possible if your goal is to grow your account as quickly as possible. A great example of this is Kikiā€™s heavy metal guitar riffs. Also, she titled her account accordingly, so there is absolutely no confusion on what her daily content is about.

 

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Our Favorite TikTok Product of the Week

Shoot Overhead Videos with ease!

Ever wonder how some TikTok creators have really good lighting? If youā€™re having trouble getting the right sparkle, you need to check out this affordable and PORTABLE ring light. I use this almost every single day creating content, and honestly, I couldnā€™t live without it! Check it out here.

 

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Happy TikToking!

Kaila & Kiki