Whether women are working out, lounging around, running errands, or playing with their kids they are in leggings, sports bras and cute tops while being layered with other staple fashion pieces like kimonos or chunky sweaters.
People aren’t just buying it for exercise, either: for many, athleisure is a way of life. Athleisure is considered to be one of the key trends in the fashion industry as it is the best combination of casual style with health enthusiastic appeal. It brings together sporting, fashion cultures, and urban lifestyle. Over the past few years, rising fitness awareness among consumers has resulted in increased participation in sports and recreational activities among individuals. Consumers are gradually adopting wellness and fitness activities with comfort and fashion clothing. Furthermore, corporates and workplaces are becoming more acceptable to comfortable casual wear such as leggings.
What is athleisure? Well, it’s more than just gym clothes:
1. It’s comfortable
2. It’s trendy
3. It’s not cheap
4. It’s built to last
5. It’s not active wear
Athleisure: it’s the new dominant category in casual wear.Stock Up on Athleisure Now!Consider yourself warned. Once you start wearing athleisure, you may never touch a pair of jeans again. With so many styles and color choices, who would?
What makes our athleisure different? We are a premium quality brand comparable to some of your top favorites for less cost!