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Here's a bit of what to expect from the 2021 Harvest:
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Recent warm temperatures sparked an earlier harvest than normal by about two weeks. Overall, expect a lighter crop than past years.
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While the region has seen some smoke from California wildfires, it has not affected the vineyards on the Central Coast and in Paso Robles.
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The growing season saw just two significant rain days this winter. While these ongoing drought conditions are presenting growers with a lighter crop, there is good news to reveal! Dry conditions actually create smaller, more concentrated grapes, which are ideal for winemaking. 
So, while this can lower overall yields, it actually produces more robust flavors, bold colors, and strong acidity. All desirable qualities among consumers.
Read more of Jenny’s inside look at the 
2021 Harvest in her latest blog post:
Quick Tips 
Setting your Price and Considering Offers
Setting your Price
The price is the first thing buyers notice about your property. If you set your price too high, then the chance of alienating buyers is higher. You want your property to be taken seriously, and the asking price reflects how serious you are about selling your property.
Several factors will contribute to your final decision. First, you should compare your property to others that are in the market. If you use an agent, he/she will provide you with a CMA (Comparative Market Analysis). 
The CMA will reflect the following:
— properties in your price range and area that were sold within the last half-year
— asking and selling prices of properties
— current inventory of properties on the market
— features of each property on the market
From the CMA, you will learn the difference between the asking price and selling price for all properties sold, the condition of the market, and other properties comparable to yours.
Also, try to find out what types of properties are selling and see if it applies to your area. Buyers follow trends, and these trends can help you set your price.
Always be realistic. Understand and set your price to reflect the current market situation.
When reading an offer, keep in mind that you are out to get the best price AND the best terms for you. If you focus solely on the price, you may overlook terms that could be favorable to you as a seller.
Some terms that may work in your favor:
— higher-than-market-interest in a second mortgage for your property
— the buyer will pay for most or all of the closing costs
— the buyer will take care of any repairs
— quick close - the buyer is pre-approved and ready to close in a timeframe that best suits you
— all-cash deal
When reading through offers, remember to look at the whole package. Take the time that you need to assess what is being offered and if it meets your needs.

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Jenny Heinzen | Broker/Owner  |  BRE# 01436553  |  (805) 260-0581  |


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This newsletter contains information about wine real estate on the Central Coast of California. If you choose to unsubscribe, you’ll stop receiving these newsletters. If your property is currently listed with a Broker, it is not the intention to solicit the offerings of other Brokers. NO WARRANTY The information contained in this newsletter is provided by Jenny Heinzen Real Estate as a service to clients and the wine industry. It does not contain legal or financial advice and should not be treated as such. Although we try to provide quality information, we do not guarantee results obtained from the use of this information, and without any kind of warranty, express or implied, including, but not limited to warranties of performance for a particular purpose. We do not represent, warrant, undertake or guarantee that the information in the newsletter is correct, accurate, complete or non-misleading. NO LIABILITY In no way is Jenny Heinzen Real Estate liable to a reader or any other party for any damages, costs of any character including but not limited to direct or indirect, consequential, incidental or other costs or damages, via the use of the information contained in the newsletters. If a section of this disclaimer is determined by any court or other competent authority to be unlawful and/or unenforceable, the other sections of this disclaimer continue in effect. 

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