When I ask my new clients what was it that made them choose me over other Stylists in the area, there is always one consistent answer:
“Because your social media stood out, it’s different because it wasn't just hair photos.”
I have been able to target the exact type of clientele I want. With this new clientele, I have been able to increase my prices which has allowed me to go from working 6 days/ 40+ hours a week down to 4 days/25 hours without any loss of income! I actually make more now.