I’ve made a few new friends in the last couple of months and it all started with one of my customers asking if we accepted Bitcoin. She was purchasing half a cow from us, and in order to avoid paying square a transaction fee, I asked her if she could write a check. She laughed “...who writes checks!” at which point she asked if we accepted Bitcoin. Since I've been a Bitcoin fan for over a decade, I immediately replied with my wallet address. Apparently, finding a rancher who accepts Bitcoin was noteworthy. She went on Twitter and posted about it and her post gained a whole lot of attention.
Unbeknownst to me, there is a big online community of bitcoiners looking to shop local, high quality proteins (#beefinitiative). This movement is powered by a fellow named Texas Slim (@modernTman & @TexasSlimMedia) whose mission is to connect consumers directly with their ranchers to ensure a value-for-value (V4V) exchange. Consumers benefit from high quality meats and ranchers a better quality of life.
Shortly thereafter, Slim came and visited the ranch, and since then Molly and I have been invited to participate in a few events including a panel at the Austin Bitcoin Club and a panel at the Food Intelligence Summit in Georgia. At both events, I had a chance to meet other people in this space that have resulted in additional requests for me to speak. Why anybody would want to hear what I have to say is beyond me, but I enjoy a good conversation.