How well is your business website serving you, First name / Entrepreneur?
We might be a bit biased, but here at Succeeding Small, we believe that a good digital presence is a MUST for small business success.
AND that the most important part of your digital presence is your business website.
An optimized, well-designed website not only helps people discover your business through a simple online search but also allows you to make a great first impression before you ever get on the phone.
Even if your main source of clients is through networking or referrals, people are still checking you out online before they make their final decision. So, you want to make sure that your site is always up-to-date and provides a great user experience.
Now, there’s a good chance that you already have a business website, but is it sending the right message to your potential clients?
Here are a few signs that it might be time for an update:
1. You don’t own your website.
When you build a site through platforms like Squarespace or Wix, you can’t take your website files with you if you decide to switch platforms. Since your website is your most important digital asset, this is a good reason to consider a revamp.
2. Your website no longer matches your brand.
Brands can change and evolve over time, so if you have new brand colors, a redesigned logo, or even want to update the tone of voice on your site, a revamp can help.
3. Your website has outdated information on it.
Maybe you’ve added or removed services, but your site hasn’t kept up. An update can help ensure that your visitors know exactly what to expect when they contact you.
4. Your competitors have better websites.
Since your website is often your first point of contact with a potential client, you want to make sure that you stand out from your competition.
So, what do you think? Is it time for a new or updated website for your business? If so, we’d love to help.
Hit reply and let us know what questions you have about your website revamp project, or schedule a strategy call using the link below.