People list their homes for sale for various reasons, such as life changes like marriage or divorce, job relocation, financial considerations, and either upsizing or downsizing. Some may even simply desire a new environment.
No matter the reason, selling a home can be an overwhelming task that many people find difficult to manage alone. You may feel anxious about meeting legal requirements or worry about making logical decisions instead of emotional ones.
Regardless of these challenges, we can assist you in navigating all the complexities of the selling process, helping you proceed with both confidence and ease.
Following this plan can help you avoid costly mistakes that are, quite honestly, difficult to reverse.
You've likely built significant equity in your home. Now is the time to capitalize on the wise decisions you've made in the past and continue to forge a winning path forward.
Ready to begin our strategy session? Click below to get started…
Your Sweet Spot: Review Comparative Sales, including active, contingent & Closed sales to find the right listing range
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Your Plan of action: A Current Mortgage Rate Analysis & How your Home Pricing May be best paired with seller paid credits, etc.
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30,000 Miles Up Market Analysis: overview of National & regional trends & how the two are similar, different & interdependent
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5,000 miles up market analysis: A look at our local market & how your zip code & neighborhoods are performing.
PRE-LISTING
MARKETING STRATEGY
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Pre-marketing paperwork bundle (Working with real estate agents, blank disclosures, exclusive right to sell listing agreement, sample contract)
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Professional Measurements by licensed appraiser to mitigate risk of incorrect square footage representation.
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Complimentary Staging: Whether vacant, occupied or somewhere in between, we will help prepare your home for market.
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Seller Feature Forms: So we can capture the essence of your home in our copy, marketing, and in how we feature specifics of your unique property.
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Pro Marketing Mix: Professional Photography, Videography, Matterport & Virtual Tours dependent on specific property needs.
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Social Media Content Batch: We will use our personal and professional social Media accounts to reach consumers and agents/lenders as we are connected to so many on social media. We will get video, photo, etc. to produce accessible reels, posts and stories for our network.
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Post-Photo Ad Proofs: Before our campaign goes live, you'll have a full look at how we put together posts, print marketing, digital advertising and print marketing to be placed inside your home.
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Lender Collateral: Our lender partner will put together purchase flyers to help with buyer conversion when they are touring your home, whether on private showings or at an open house.
OUR ON-MARKET
DIFFERENCE
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COMPLETE Listing in the MLS: Post on MLS with our Listing Coordinator: One of the most successful real estate tools in order to market properties locally. Our Listing Coordinator will be working, even while I’m assisting you or other clients, to get your home’s listing checklist fully completed, listing description written, etc., so that we can focus on finding a Buyer for your home, immediately and most efficiently with accurate information.
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Document Collection: Seamlessly, we will ensure all disclosures are properly filled and submitted, accessible to cooperating agents, we will make sure that all copies of required contract docs are available to you and your dedicated transaction coordinator will be able to provide you with them at any time.
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Send the Listing to Our Lender Partners: Lenders working directly with qualified Buyers want to see their Buyers secure homes, so we give them first-look at the listings we put to market so we can build momentum from pre-approved even before showings start.
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Reverse Prospect by calling our Broker Partners: We actually have to sell your home twice when we list it - first to the Brokers, and then to the Buyers. We utilize our MLS and Team-paid software in order to see which Agents & Brokers have Clients whose search criteria matches with your home. We don’t wait for them to reach out and do their job, instead we go directly to the Brokers and present your home and the fact that they may have a Buyer-match with our listing.
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KVCORE: Our Team pays for cutting-edge resources and technology in realty in order to provide next-level service to our Clients. This tech allows our Team to directly reach out to Buyers that are surfing our listings online and interact with them to actively answer questions, engage, and provide information that we cannot fit onto a single-page MLS listing.
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Pay to Play: The reality is, it takes money to make money, and most real estate agents do not have a market budget. Your home sale is their rent payment. And although there’s nothing wrong with that, you want to not only choose a good agent, you want one that has a strong advertising budget to feature your listing and generate Buyer traffic which leads to offers in your hand. Our Team spends on average $8,000/mo in marketing to promote our listings.
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Open Houses: While most agents will host an open house, we provide an elevated experience by partnering with a lender for on-site pre-approvals, at least 1-3 agent hosts so that your home will be well-represented without any unmonitored guests, and we host at least 2 open houses on a given weekend. Most agents post an open house ad on the MLS, but we generate traffic from local town forums, community pages, and from our lender partners.
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Social Media Funnels: Many agents will post “Just Sold” or “Just Listed” properties to social media, but few actually complete walkthroughs of their listings, local neighborhood spotlights, or social media funnels that actually result in generating Buyer leads for their listings. All of the agents on our Team are trained in how to do this effectively and your listing is fantastic content to drive Buyers to your home.
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Our Database: our database contains over 10,000 past, current, and future buyers and sellers that we interact with on a very planned and strategic basis. While your home may not be a good fit for many of them, our daily-polished database of clients will get alerted of your listing, as soon as it comes to market.
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Our Website and 80+ other Realty Sites: Our listings do not just remain on the MLS or our Website, but we also allow permission for your home to be syndicated to over 80+ realty portals. Many buyers prefer one realty portal over another and we want to make sure that your listing is featured on as many as possible through our IDX website which sees thousands of viewers each month, but also on dozens of other portals.
CONTRACT TO CLOSE SUPPORT
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Vendor List Access: We give our clients access to our exclusive Vendor List for any moving needs, repair items, legal advice, accounting needs, etc. this list prioritizes Anna powell real estate clients because of the volume of work we provide them yearly.
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Drafted Bills of Sale for any personal property included at no additional complimentary moving quote: arranged for you, providing a not to exceed estimate with no obligation.
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Skilled Negotiations: By hiring me you have hired a skilled and trained negotiator with high success rate at appraisal rebuttal processes and vast knowledge on required repair items.
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Seller Doc Delivery & Mobile Notary Fee: Instead of waiting at an attorney's office and having to take out of work and family time, we bring your seller documents to you with a mobile notary to complete all items post-move out.
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Post-Move Out Agent Walk-Through: Ensuring that closing will occur smoothly and that there are no glaring issues, surprises or unknowns for the buyer's walkthrough prom to closing. Also a time to be sure that correct applicants, personal property, mounts, brackets, and agreed upon items are still in the home.
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Complimentary Photography Session: Home is home, we want to help you hold onto your memories, forever, so we will schedule a session for you to have a professional photo to remember your home for years to come.
BASIC TRANSACTION FEE
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We charge a flat $250.00 transaction fee on listings for the resources our team pays for in every package that goes above and beyond what our brokerage provides, including access to a fully dedicated closing coordinator assigned specifically to your file.
COMMISSION AMOUNTS
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We charge a 5%, 6% or 7% listing fee depending on the marketing package needed to best sell your home. this will be property specific and a discussion between agent and seller to ensure the best value is provided to the client. in accounting for the commission, we will offer 2.4% to cooperating buyer agent as an incentive to bring a represented buyer to the table.
NORTH CAROLINA
EXCISE TAX
The current North Carolina excise tax stamps are $1.00 per $500.00 or fractional part of the value of the property conveyed. It is paid by seller at closing from proceeds.
PRO-RATED TAXES
& HOA DUES
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The current North Carolina excise tax stamps are $1.00 per $500.00 or fractional part of the value of the property conveyed. It is paid by seller at closing from proceeds.
SELLER DOC FEES
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The buyer selects closing attorneys. We always recommend our preferred closing attorney to keep the process simple and recommend sellers estimate up to $300.00 to cover cost of deed prep, payoffs, and wire fees.
We look forward to working with you on selling your home!
