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Sports Fest planning is underway as the event returns this month for the 2023 instalment. The free, six-day event will be back in Broadgate from Tuesday 25 July – Sunday 30 July.
 
As always, Sports Fest will feature a wide range of sports and wellbeing activities that are suitable for all ages and abilities. Sports Fest falls perfectly in the summer holidays, with activities running from 10am – 4pm each day in Coventry city centre.
 
Local sports clubs and organisations will be at the event, showcasing their skills and offering opportunities to get involved along with National Governing Bodies. Cheerleading, judo, rugby, table tennis and goal ball are all on the sporty schedule for the week.
 
This year, the event will be delivered by Coventry City council in partnership with CV Life. Activities will also be hosted by a range of community organisations and sports clubs.
 
Councillor Kamran Caan, Cabinet Member for Public Health and Sport, said: “Sports Fest is one of the highlights of the sporting summer calendar in Coventry. Last year we celebrated 10 years of Sports Fest and we weren't going to stop there.
 
“We know so many love this event and it caters for all ages and abilities. And of course, it’s free which means anyone in the city can enjoy the event for no cost. We will be in Broadgate all week, so we encourage people to come along, all week if they wish, and enjoy the free activities with us.”
 
Previous Sports Fest events that have been held attracted thousands of residents and visitors. 2022’s 10th anniversary event attracted more than 15,000 people in just six days.
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DATES & MARKETING OPPORTUNITIES
Coventry University Graduation
Ceremonies are taking place Coventry Cathedral from the 17th-21st July which will mean there will be extra footfall in the city centre.
 
National Tequila Day - 24th July
We are looking for City Centre businesses to promote for national tequila day, let us know if you are interested in being involved.
 
Back to School Shopping
We are working on a marketing campaign to encourage parents to shop in Coventry this back to school. If you would like to be included please get in touch.
 
To take advantage of any of these opportunities contact marketing@coventrybid.co.uk today!
 

 
What's On?
fargo x digbeth dining club pop up
July 15th 2023
THE HERBERT SUMMER WORKSHOPS
July 22nd 2023
st mary's guildhall summer merriment
July 26th 2023
 

 
CultureHosts
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Coventry BID has partnered with the West Midlands Growth Hub to bring you an innovative addition to our website: the CultureHosts platform.
 
CultureHosts is a sophisticated listings database and a unique platform that streamlines event promotion. With this integration, you can upload your events in one central location, and they will be shared across multiple platforms, including Coventry City Centre, Visit Coventry, and Visit Birmingham.

 
See you next week!
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