Welcome to your one-stop bi-weekly exclusive social media newsletter brought right to your inbox by POV Brand Management! We’ve created an exclusive newsletter for our go-getter community to do what they love while staying effortlessly updated on just-launched marketing campaigns, new brands, social media updates, and trends. Get a peek into our POV and what we’ve been loving with our weekly podcast and product recs, as well as wellness tips we can’t get enough of!
What’s Catching Our Pov? Spring Break Edition
“Love May Be Blind - But Your Socials Aren’t”
The sixth season of Netflix’s Love Is Blind is taking social media by storm this week. The show follows 15 men and women over 10 days as they date in enclosed "pods," communicating through a speaker system without seeing each other. The experiment tests the idea that love is blind, exploring whether it's possible to fall in love with someone without ever seeing them. However, in the realm of social media, love isn't blind! Potential followers and consumers constantly judge feeds to determine if a brand aligns with their values. An aesthetic and well-crafted feed can go a long way - helping your brand establish a recognizable brand identity and a curated image of how you wish to be perceived by the customer.
Triangl’s Spring Break Resurgence: The Masters of Marketing Timeliness
Get ready to welcome back a 2014 classic favorite as Triangl makes a comeback in the bikini world! This season’s collection features an array of woven and terry knit bikinis, with eye-catching bright hues that scream Spring Break 2024. Triangl completed this collection with matching two-piece and one-piece cover-ups and sets, elevating this collection entirely this season. While Triangl has always made a name for itself in the bikini community, its presence has definitely taken a turn since 2014. However, they’ve seized the perfect opportunity to re-emerge, demonstrating an understanding of timing and consumer trends. This latest collection that is a must-pack for Spring Break teaches us about strategic rebranding, and reaffirms Triangl’s reputation in the industry.
If anyone can cure flight anxiety and airport stress, it's Jake Shane. With his play on therapeutic solutions to situations, you’ll definitely get some laughs from listening to his podcast, Therapuss with Jake Shane. You quite literally feel like you’re in his real-life morning debrief, post-whatever-adventure-he-went-on-the-day-before. It’s the weekly tea session you’ve always needed. Jake has a range of guests come on including celebrities, influencers, and everyone in between–keeping on your toes about which guest will be there next week and what drama they’ll dive deep into. Notifications have been turned on for his podcast, it’s just that good.
Looking Forward… What’s Next?
We’re looking forward to some much-needed rest and relaxation this Spring Break.
Did we catch your POV? See us back in your inbox on 3/25, we can’t wait to share more!