In the world of marketing, there’s one word you’ve likely heard to the point of ad nauseum.

 

 

And it’s because all the gurus aren’t wrong - the stats prove it. 

And while we’re at it, let’s just go ahead and replace the word consumers with humans - because, our consumer behavior can really just be boiled down to our human nature. 

 

And when you’re writing copy, it’s best to think of and visualize actual humans (aka real people!), not faceless “consumers”.

 

In short: it’s safe to say stories work and that fact isn’t changing any time soon (regardless of how goldfish-like our attention spans have become).

 

 

OFF DUTY: I’m a wife, brand new girl mama, doodle mom, wine enthusiast, and big fan of warm days on the water with my favorite people.

 

I had a blog long before blogging was cool (or dead … or whatever your opinion is on blogging), knew I wanted to write, and had the English degree to prove it.

 

But I had no idea how that was going to play out in my career. Post undergrad, I tried my hand in a sales role, followed by retail & community management at lululemon, where I fell in love with all things branding and personal development. Craving more, I decided to continue my education with a Master’s in Strategic Communications, which introduced me to the world of business writing - namely copywriting - and left me overwhelmingly bright eyed & inspired. 

 

While juggling  grad school + a job within my university’s Center for Entrepreneurship, I decided to start an LLC and provide any number of creative services to other small business owners.

 

While I’ve never niched down insofar as serving a narrow audience, I eventually saw the value in focusing my services into a primary area of expertise and enduring passion — copywriting.

 

 

My early days in the online creative industry saw plenty of neon branding, bold fonts, and ‘bro marketing’ campaigns that overpromised and majorly underdelivered. I didn’t love feeling like copywriting was synonymous with high pressure sales, debatably ethical persuasion tactics, and pushy CTAs. 

 

 

All it took was a trip to the champagne region of France where I felt immersed in the world of luxury hospitality offered at each champagne house. The level of intention, thoughtfulness, and all-around experiential nature was a feeling I wanted to bottle up and take with me — and so I did.

 

A few years & a role within a local marketing agency later, KVH. Creative LLC became Copy Uncorked and all the different parts my experiences started to connect.

 

 

With this as our foundation, we’ve become the highly regarded creative agency you see today.

 

The good news is, you may simply need an outside expert to help you identify the origin, key milestones, and turning points that have not only led to your own transformation — but the transformation of the people you serve.

 

We’ve had the honor of doing this for more than 200+ 1:1 clients who’ve entrusted their brand narratives to us since 2016, and the hundreds of CU Edu students who’ve worked through our programs.

 

 

POURING UP personality-fueled

brand NARRATIVES since 2016.