THE NEW ERA ISSUE
SEPTEMBER 2024
 

A NEW CHAPTER UNVEILED 
 
Elevating Elegance: The New Face of C'est ici Design

 
At C’est ici Design, our rebranding marks a pivotal moment in our journey towards redefining the landscape of sustainable design and modern luxury. Our refreshed logo, updated fonts, and overall image symbolise more than just a visual transformation—they embody our commitment to creating Innovative spaces and bespoke interiors that harmonise with both contemporary needs and timeless elegance.
 
We landed in the hands of RURORA Design for our rebranding journey. A creative branding agency that transforms businesses to brands through the power of branding.Our new typography and logo reflect a dedication to architectural elegance and timeless aesthetics, seamlessly blending craftsmanship with modern sophistication. 
This evolution highlights our passion for delivering exclusive collections and collaborative creations that resonate with our clients’ unique narratives.
 
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This brand mark takes inspiration from the pillars of luxury living. The rounded rectangle serves as a foundation, representing stability and sophistication. Within it, the letters C and I stand tall, one on top the other, symbolising the studio's commitment to elevating every aspect of design. The placement of the letters, with the I beginning in the curve of the C, signifies the seamless integration of personal connection into the fabric of luxury living.
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C'est ici Design Studio Redefined
 
A fresh perspective on Elevated Interiors

C’est ici Design Studio 2.0 was designed to bring togetherness and connection. Our main inspiration was to design a unique space with thoughtful design that brings people together and translates a working space into an experience.
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We draw inspiration from the timeless allure of C’est ici’s Design aesthetic and the cozy charm of feel like home with that elevated touch. Our goal was to create a space that harmoniously marries these two distinct styles, resulting in a design that evokes a sense of tranquility and sophistication. The essence of C’est ici’s design aesthetic is reflected in the bright and airy spaces that define our design. Light colors and abundant natural light form the backbone of this concept, creating an ambiance that feels refreshing and inviting. To introduce an intriguing contrast, we've carefully considered the implementation of our favorite brands and suppliers along with a concept design that is unique and timeless. 
 
Drawing inspiration from the opulence of high-end editorial design and the intimate charm of personal storytelling, our studio embodies the sophisticated blend of timeless aesthetics and innovative spaces. It is a creative hub designed to foster our interdisciplinary team’s innate desire for pushing boundaries—from Concept to Realization—and to serve as the foundation of our practice.
 
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Our vision was ultimately translated into a new era for the Studio, with a lot of risks and implementation of an elevated design with understated elements.
This concept merges the sophistication of upscale luxury living with the captivating power of storytelling. Drawing inspiration from the opulent world of high-end editorial design and the warmth of intimate narratives, this concept creates a unique space where luxury meets personal connection. It invites clients to embark on a journey where every design tells a compelling story, weaving together elements of refinement and human experience. Through meticulous attention to detail, this concept crafts spaces that not only exude opulence but also resonate deeply with the people who inhabit them. It offers a narrative-driven approach to luxury living, transforming spaces into havens of comfort, elegance, and lasting memories. 
 
 
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The inspiration behind the design of our new studio offices stemmed from a desire to create a space that fosters creativity, collaboration, and innovation. Drawing upon the ethos of our company, we envisioned a workspace that not only reflects our values but also inspires our team to push boundaries and think outside the box. Light played a significant role in our inspiration. We wanted to integrate elements like natural light, greenery, and sustainable materials throughout the space. Large windows allow ample sunlight to flood the workspace, creating a warm and inviting atmosphere. 

In terms of layout, we aimed for an open-concept design that encourages interaction and communication among team members. Collaborative zones are strategically placed throughout the office, equipped with flexible furniture and writable surfaces to facilitate brainstorming sessions and impromptu meetings. We believe that spontaneous encounters often lead to the most innovative ideas, so we designed the space to encourage chance interactions and serendipitous moments of inspiration. 

Technology also played a crucial role in the design process. We incorporated state-of-the-art tools and infrastructure to support our team's creative endeavors. From high-speed internet connections to cutting-edge multimedia equipment, every aspect of the studio is geared towards empowering our team to bring their ideas to life.
 
Our curved approach to design took another level of innovation with the creation of 3D perforated panels. A concept that was translated within different design features in the space, such as panels, cealings, bespoke furniture among others.

Overall, our new studio is more than just a place to work—is a true manifestation of our company's values, a source of inspiration for our team, and a testament to our dedication to creativity, collaboration, and sustainability and a new chapter for C’est ici Design.
 
 
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Our vision for this space is to provide an elevated atmosphere that not only supports our award-winning designs but also creates an exquisite setting for clients, creatives, and industry professionals. We understand that both professional and creative services must meet the challenge of attracting and retaining top talent while offering a first-class welcoming client experience. Our new studio addresses this with a truly unique and harmonious space that ‘brings home back to the office with that elevated feel.’
 
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In this reimagined space, we blend craftsmanship with sustainable design, marrying the timeless allure of C’est ici’s aesthetic with a cozy charm that feels both refreshing and inviting. light colors and abundant natural light form the backbone of our concept, creating an ambiance that is both tranquil and sophisticated. 
To introduce an intriguing contrast, we have carefully selected favorite brands and suppliers and implemented a concept that is both unique and timeless. Our minimalist approach ensures that every detail reflects our brand’s signature style—practical yet chic, and elegantly understated.
 
Blending the old with the new, our design direction embraces a harmony of global influences and distinct DNA, creating a space that is as much about showcasing our design philosophy as it is about offering a serene, sophisticated environment for all who enter.
 
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A NIGHT TO REMEMBER
 
Commerical Interior Design Awards 2024

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The regions' largest awards ceremony returns for its 18th year in 2024. 
The annual Commercial Interior Design Awards in Dubai is the biggest awards ceremony of its kind in the region, with 1,000 guests in attendance. 
 
The CID Awards was held on Wednesday, September 4, at Madinat Jumeirah’s Joharah Ballroom, gathering the region's top projects, professionals, and firms once again.
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We are very proud to share with you that C'est ici Design  was nominated for the following categories:
 
Interior Design of the Year: Residential - Villa 37
Interior Design of the Year: Offices
Boutique Interior Design of the Year
Young Interior Designer of the Year - our precious Johnny Matta
 
 
C'est ici Design Wins Best Interior Design Boutique of the Year! 
We are thrilled to announce that C’est ici Design has been awarded the prestigious title of Best Interior Design Boutique of the Year! The Award for C'est ici's power team and unconditional support from the design industry. This award is a testament to the incredible trust our clients place in us, and it fuels our passion to continue pushing the boundaries of what is possible in design. We extend our heartfelt gratitude to our team, partners, and clients for their continuous support.

Thank you for being part of our journey. We look forward to bringing even more inspired spaces to life in the future.
 
 

ARCHITECTURAL MARVEL OF THE MONTH
 
The Colombian Edition

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Luxé Guatape
 
For the architectural marvel of this month, we got inspired by the home country of our Creative Director and Founder, Monica. 
 
Featuring stunning views on the lakes and a stunning architecture, our pick of the month is the Luxé Hotel located in Guatapé, a beautiful village located in the east of Medellín in Colombia.
 
An unparalleled blend of elegance and natural beauty, the first luxury haven in the region. 
Surrounded by the breathtaking view of the Guatapé reservoir, the hotel redefines hospitality with a harmonious mix of comfort and scenic harmony.  
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The hotel not only provides luxury accommodations but also offers intriguing insights into the surrounding lake.
In fact, there is the reservoir ‘Embalse El Peñol-Guatapé’, one of the largest lakes in the country, created by the construction of a hydroelectric dam that provides 30% of the electricity supply of Colombia. 
 
Officially ‘El Peñol’ is also known as ‘La Piedra’ (The Stone), because it is a 200 meters high rock towering over the surrounding lake. 
This has more than 600 steps, that are built into the side of this great geological wonder.
 
 
 
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C'EST ICI DESIGN MOODBOARD
The Rise of Oxblood

 
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Oxblood, with its deep, rich red hue, embodies a fusion of warmth and sophistication in interior design and architecture. Its presence in a space evokes a sense of luxury and depth, drawing from its historical roots while seamlessly integrating into contemporary settings.
 
 
 
Oxblood has been a prominent color in fashion, design, and art for centuries. It’s often associated with luxury, sophistication, and a sense of the dramatic. The color has been particularly popular in autumn and winter collections due to its warm, earthy tones. Its deep hue provides a versatile alternative to black, adding depth and richness to outfits, interiors, and artworks.
 
In interior design, oxblood can be used to infuse a room with character and warmth. It pairs effortlessly with materials like brass, leather, and rich woods, enhancing their texture and bringing a cozy yet refined atmosphere. 
Whether as a feature wall, upholstery, or accessories, oxblood serves as a versatile and powerful color choice, making it an ideal choice for creating spaces that are both inviting and visually arresting.
 
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Symbolically, oxblood is often associated with strength, power, and confidence. It carries a sense of groundedness and stability, while also evoking passion and intensity. The color’s deep, almost primal quality gives it a timeless appeal that transcends trends, making it a perennial favorite in various forms of expression.
 
Oxblood is a color that balances warmth and intensity, luxury and earthiness. Its rich, deep tones make it a versatile choice in fashion, design, and art, while its cultural and symbolic associations give it a powerful presence. 
Whether used as a statement piece or a subtle accent, oxblood is a color that exudes elegance and depth.
 

WE LIKE, WE SAVE, WE SHARE
Instagram Gem of the month - C'est ici Design picks

Translucent concrete is a striking and innovative material that merges the traditional robustness of concrete with a unique ability to transmit light. This innovative material is infused with optical fibers or translucent aggregates, allowing it to glow softly when illuminated.
 
 The beauty of translucent concrete lies in its capacity to create dramatic, ethereal effects, blending the solidity of concrete with a delicate play of light and shadow. Its ability to diffuse natural light into interior spaces creates a serene and inviting atmosphere, making it a popular choice for feature walls, partitions, and decorative elements.
 
 
In interior design, translucent concrete can transform a space by introducing a sense of lightness and fluidity. It can be used to craft stunning feature walls that cast intriguing patterns and textures, adding a layer of depth and sophistication to the room. When employed in flooring or ceiling panels, it imbues interiors with a soft, diffused glow that enhances the ambiance without overwhelming the space. 
The material's versatility extends to furniture and fixtures, where it offers both aesthetic appeal and functional lighting. By integrating translucent concrete, designers can create spaces that feel both contemporary and timeless, harmonizing natural light with architectural elements to achieve a visually captivating environment. 
 
 
There are also diverse benefits of translucent concrete in interior design such as:
 
Aesthetic Appeal: The primary allure of translucent concrete is its ability to combine the robustness of concrete with the ethereal quality of light transmission. This creates a visually captivating effect that adds depth, texture, and a futuristic feel to interiors.
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Natural Light Utilization: Translucent concrete can help in harnessing natural light, reducing the need for artificial lighting during the day. This can lead to energy savings and contribute to more sustainable building practices.
 
Privacy and Openness: While the material allows light to pass through, it still maintains a level of opacity that ensures privacy. This makes it ideal for spaces where both light and privacy are desired.
 
Durability: Like traditional concrete, translucent concrete is strong, durable, and long-lasting. It can withstand heavy use, making it suitable for high-traffic areas and structural applications.
 
Overall, translucent concrete represents a fusion of innovation and aesthetics in interior design, offering new possibilities for how light and space interact. Its unique properties make it an exciting choice for architects and designers looking to push the boundaries of traditional materials. 
Whether used in walls, floors, furniture, or lighting, translucent concrete brings a modern, almost magical quality to interiors, transforming them into spaces of both beauty and function.
 
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Thank you for being a trusted member of our community! We really appreciate your ongoing support, and we hope you enjoy our newsletter as much as we do! 
Behind a design there is a story, behind the story there is C'est ici DESIGN 
C'est ici Team 

 
Kia Flagship Building, Al Quoz 1, Office M14
Dubai , UAE 0000, UAE