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Just a massive Thank-you! 
 
Welcome First name / fellow lawn addict to another instalment of “The Fulcrum”. 
Heading into this year I was expecting it was going to be busy based the previous years’ growth along with the construction of our new facility across the road.
2024 wasn’t what I expected, nothing like it, it was huge!  It had some significant hurdles to overcome personally with in the team however Lawn Addicts exploded in all directions. With partnering with Lilydale Instant lawn as well as partnering with other significant sporting organisations plus SEN Radio and expanding our services to now specialise in sports and residential turf supply, sports field, and turfed wicket consultation.  All these elements have contributed to the success of this year, and the business grew exponentially. 
The new facility, purposefully built to suit the day-to-day operations of Lawn Addicts, is triple the size of all 4 current units collectively. Purpose built will make us more efficient than ever.
A lot of you have seen Lawn Addicts grow from humble beginnings to what it is today, some of you can even go back far enough have been served in our driveway by either myself (probably inappropriately dressed) or Belinda while dinner is burning on the stove. I can honestly say though, besides the growth, nothing has changed. I still have the same values that drove me to start my first social media group to help others in the southern areas of the country. Never being driven by money, a genuine love of lawn and helping others is where I am at.  I try to be on the coal face and always plan to be, nothing gives me a kick like a happy customer that has a great testimonial.
I now have incredible support with an amazing team, Belinda, Baxter, Hudson, Rachel, Jono, Raelene, now Jack and another starting early next month. I have some amazing mentors and now becoming close friends. Each of them know how much they mean to me and sorry for being cranky at times.
On to You! Others claim they have the best customers, its not a claim I’d throw around lightly if they knew our story. This is emotional journey for me,  it’s all of you who have supported me that has given me the gift of pursuing a dream, achieving the unthinkable and creating something very special that’s helped me through a tough time in my life. 
Everyday I pinch myself, and will be forever grateful for the opportunities presented to me
It doesn't mean much to say Lawn Addicts the best customers anymore, but I sure as hell love all you to the moon and back and walk over hot coals for you for what you have done (actually that's a stretch, I get told have nice supple feet)… Thank you!
 
Merry Christmas everyone, I hope you and your families have a wonderful new year, please be safe and remember your PPE.
 
Ryan 
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I was very proud of my first shelf in the garage.  I thought I'd never fill Unit 14 when we moved into it. Two months later it was full as was Unit 13 and needing 2 employees.  In and out of the notorious Victorian Covid lock downs made it hard, so it was Belinda, myself and two young sons Baxter and Hudson locked in producing product and sending orders out.  Eventually we could employ, 12 months later Unit 3 was full, 9 months after that Unit 2 was full.
Below was the day we moved into Unit 14
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Today we're building directly across the road. A dedicated facility that is truly unique for the niche lawncare industry and maintaining our prominent location in the heart of Geelong.  
Top left: The shop. 
Top Right: The Warehouse Space. 
Bottom Left: The Office and Board/Training Room
Bottom Right: The road view. With space for a sign you'll see from the moon
Top left: Another perspective of the office. 
Top Right: The Board/Training room. 
Bottom Left: Another perspective of the warehouse
Bottom Right: The dedicated bunded factory
As you can see from the pictures, progress at the new HQ is like our lawns, thick and fast. As we sit here writing this, the flooring is getting finished off. Currently lights are in, and the ceiling for the shop has been completed. The construction team is currently commencing landscaping, so if you are driving past, its not so much of a concrete jungle! And more importantly, we are preparing to get the irrigation display installed to demonstrate various heads. Then our new huge turf display early in the new year goes in, showcasing not just popular varieties but how they look as different heights and types of cuts. Cylinder and Rotary.
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Another thing we are very proud of establishing this year is, the partnership we have started with one of the premier turf farms in victoria, Lilydale Turf. As always we strive to bring you the best in products, and that extends to the turf we provide. 

If you are wanting to take your lawn to the next level, here is the link to our fully personalised superintendent program.
Next instalment.
The Post Holiday Recovery
Got questions? Get them in via the button below.
 
 
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Unit 14 7-9 Douro St
North Geelong, Victoria 3215, Australia