Hey First name / friends!
Feeling stuck with what to add to your portfolio? Here's a simple way to never run out of ideas for your surface design portfolio…
Design seasonal collections!
Seasonal artwork sells so well since customers are specifically buying products for a certain holiday or occasion. Usually, seasonal holidays also center around gifting and parties, which are key categories in the surface design world.
So if you're feeling stuck, sit down and write out alllllllll the holidays you can think of in each season. For example, it's Easter Week week this week, and Mother's Day is another notable spring holiday!
Then, start tackling the seasons and holidays one by one! (If you're wondering where to start, I'd recommend holidays with a heavy emphasis on gifting since those give you more opportunities to earn royalties. Christmas and Valentines are among the top-selling holidays for art licensing!)
But this week, we're going to keep it a little more current! 🐰🐣🌸🌱