First name / babe, I can't even believe how well ya'll are doing in this challenge.
Some of you have literally gone from NO email list at all, to building out a FUNNEL?! Shiiiit, that's a big shift!!!
Some of you have gone from a ‘join my mailing list’ opt-in to offering up an irresistible lead magnet?! Damn! You're about to grow SO much quicker.
I am honestly SO proud of the progress you're making.
The difference between you, the ones who are implementing the steps – and other people?
Is that you're an action taker, and they are deliberators.
Action takers? Are the ones who make it. They are willing to do things messy, and tweak it later.
Deliberators? Sit in decision fatigue for so long that the action takers FLY past them and reach their goals much quicker.
My hope is that once this challenge ends, you continue to run with that action taking momentum. Trust yourself, our job is literally leaning into the unknown.
So far–
You’ve built the System
Dropped the Anchor
Created your Lead Magnet
Activated your funnel.
Now it’s time to pull the final pieces together. Because a working funnel isn’t just a link in your bio — it’s a real, human to human connection.
Today, we’re writing the funnel emails — the connection points that build trust before you pitch anything.
