The Founder’s Edit - Edition 8
Your Fortnightly(ish) Dose of Balance, Inspiration & Aligned Action
Get organised, get inspired and get ahead of your goals with some simple ideas.
 
 
Hey First name / lovely
 
I hope your May’s been filled with some gorgeous moments (and hopefully a bit of sunshine too!). 
 
It’s been a bit full-on behind the scenes here, so I’m very ready for a slower pace as we move into summer.
 
As always, here’s your latest bundle of goodness! Thoughts, favourites, and a few things that might just spark something for you this fortnight...  
 
And if you want to listen rather than read, I've got another voice note version right here ↓

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Are you doing what actually works for you, or are you following someone else’s version of success?
 
Or maybe... something you’ve picked up from a past work life?
 
I don’t know about you, but I’ve often found myself doing things because they seemed like the thing I should be doing - like sitting at my desk from 9 to 5, or chasing financial goals that everyone on Instagram was raving about... without ever stopping to ask if they were right for me.
 
Is there anything you’re doing right now that actually belongs to someone else? Something you’ve not questioned, but that’s quietly shaping your days?
 
Pause.
Take a moment to check in.
 
Are your day-to-day actions helping you build the life you actually want—or someone else’s idea of it?

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Does your brand and website reflect who you really are and fit into your life easily?
 
I remember sitting in a workshop years ago with one of my favourite brand designers (James Martin - not the chef!), and he said something that really stuck with me:
 
Along the lines of: “Our passions, hobbies and interests can influence our personal brand style.”
MIC DROP.
 
It was like someone had handed me full permission to be me in my business. To quit the “this style makes me look more professional” narrative. To stop hiding the things I love in case people didn’t like them.
 
It was a huge permission slip to stop performing and start showing up honestly and it’s something I now try to pass on to every client I work with.
 
So, what if you had that same permission?
What if you didn’t have to tone down the things you love (or make yourself smaller) to be taken seriously?
What would change?

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Here are a few things I'VE BEEN LOVING lately…
 
CCF Tea Instead of an Oat Latte
For ages, I’ve been starting my day with a decaf oat latte on an empty stomach and honestly, it’s never felt great. So I decided to go back to something I first discovered through one of Dr Sam Watts’ Ayurvedic challenges: CCF tea.
 
It’s just cumin, coriander, and fennel seeds steeped in hot water for 5 minutes and you can sip it throughout the day. It’s great for digestion, calming inflammation, and honestly, it just feels like a gentler start to the morning.
 
🧘‍♀️ Reformer Pilates
I know I’m late to the party. But last weekend I finally made it to my first ever (I think?) reformer Pilates class.
 
The machines always looked a bit like a torture device to me, so I wasn’t sure what to expect but I loved it. It was fun, challenging, and such a good workout for muscles I’d clearly been ignoring.
 
The studio was gorgeous (you know I love an aesthetic space), the music was fab, and the energy was just... great. I’m already planning my next class. Please wish me (and my glutes) luck for Monday!
 
 
👟 Running (For Joy)
I’ve just finished my latest Runna training plan, and I’m really enjoying getting back to running just for fun.
 
No pressure, no pace targets - just picking a route and going with what feels good. I recently veered off my usual path and ended up somewhere much more rural, and it was such a lovely change.
 
Plus, my WHOOP band is showing some great stats for my resting heart rate and HRV so even if I don’t totally understand the numbers, I do know running is making me feel good.
 
 
💻 Courses on Squarespace
I recently built a course using the Squarespace Courses feature for one of my long-standing clients and honestly, I was so impressed. It’s easy to set up, looks fab on the front end, and feels seamless for users.
 
Aaaaaaaand, when my client launched it, 40 people signed up and she made almost £3k in sales!
 
So, if you’ve got a course idea floating around, maybe this is your nudge to start bringing it to life. (And if you want help setting it up—I’m your gal.) 

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Share a real story.
 
One of my most popular recent posts was a reel about moving to Devon, how I haven’t met many people yet, and how I took myself off to a local women’s group event (hello, reformer Pilates!).
 
It felt vulnerable to post, because honestly, it’s something I’ve struggled with since moving. But the response was beautiful. Lovely comments, DMs and real connection.
 
It reminded me that sharing your truth (even if it feels a bit raw) can make you feel so much less alone.
 
So, is there something you’ve been holding back that you’d feel okay sharing now?
Something real, and a bit human, that others might quietly relate to?
Maybe now’s the time.
 

Let me know what's doing it for you this week, I always love hearing from you!
Big love,
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P.S. Want to work with me?
Here are some ways I can help:

Website in a Week – a fully aligned, sales-focused site in just one week
Custom Brand & Website Design – branding + strategy + website MAGIC!
Website Templates – DIY or semi-custom designs to grow your business
 
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Based in Devon, Working With Clients Worldwide
Plymouth, Devon PL15QA, United Kingdom