Hello, friends –

 

Well, you blink twice and suddenly five months have flown by…! Sorry about that hiatus from your inbox.

 

The good news (at least on this end) is that having no time to write The Pour has been a result of challenging and energizing client work, a good deal of international travel, and the quotidian chaos of family life. No regrets, but not a whole lot of down time either.

 

But here we are – back again. This issue includes a new-to-me tool for collating inspiration, flowers for our Friday night pizza source for their bold rebrand, and a spotlight of some fun OOH campaign work we launched over summer. Plus, of course, wise words from a clever brand leader.

 

Sending warmest wishes for crisp evenings and plenty of red wine as the holiday season begins in earnest.

 

Cheers, 

Laura

 

I have to admit something blasphemous as a member of the Millennial creative class: I've never really been a fan of Pinterest. I struggle to organize the boards, I feel like my browser plugin never works, and in recent years it's just felt like an advertising cesspit rather than an inspiring and valuable source of inspiration.

 

So I was intrigued to learn about mymind, a new tool that lets you dump anything (links, pictures, documents, notes-to-self) into one place, and then re-surface everything based on clever AI tagging capabilities. And because it's a paid service (reasonably priced, especially as a work expense, I'd argue), you're not getting bogged down and bombarded with ad slop.

 

I'm looking forward to reducing my ongoing mental load by throwing more things in mymind. If you try it out, do let me know what you think!