We’re officially in summer mode — which means time is short, but the opportunity? Still huge.

 

If your website has been feeling “meh,” here’s your low-effort, high-impact strategy: Apply the 80/20 Rule.

 

👉 20% of your website elements are responsible for 80% of your results.

 

That means instead of trying to fix everything, you just need to focus on the areas that actually convert.

 

 

Your above-the-fold section: (what people see without scrolling): Is it clear what you do and who it’s for?

 

Your CTA buttons: Are they specific, visible, and repeated throughout?

 

Your most visited page: Check your Google Analytics — this is usually your homepage, About, or Services. Optimize that one first.

 

Your site speed: A slow site kills conversions (and Google rankings). Use PageSpeed Insights to check yours.

 

These are the small fixes that lead to big wins!

 

Reply here and I'll share a few notes after reviewing your site!

 

Cheering you on,

CJ

I’ve been thinking a lot lately about the user journey — especially the small moments that either build trust… or break it.

 

And I’ll be honest: I really don’t love Linktree-style link hubs.

 

Not just because they’re visually off-brand (though they usually are), but because you’re literally sending traffic away from your website. Away from your data. Away from your strategy.

 

So this week, I built a custom Threads landing page on my own site. It’s simple, styled to feel like “me,” and it keeps my audience with me — not on someone else’s platform and guides them to one service I want them to partake in.

 

Want to see how I did it? Check it out:
👉 ivingocreative.com/threads

 

Small shift, big strategy win. 

 

Tell me: are you using linktree or do you have your own link page? Do you just have a landing page per platform? I want to know!

 

 

Ask us anonymously and you could see the answer 
in an upcoming Site Notes newsletter!