Happy Monday, First name / friend!
Today, we're continuing the topic we started last week: open houses. If you missed our last email about the goal of hosting opens, click the “read past newsletters” button above. There's some good stuff in there, if we do say so ourselves.
Now it's time to get into more specifics. Below, you'll find the link to download our Open House Playbook, which goes over the essentials of how our team does things. Here's a few highlights:
Have a promotional strategy. For us, this is a team effort. But the agent does the heavy lifting — calling the neighbors, door knocking, placing signs, etc.
Be prepared to provide value. Get to know the house (even if it isn't your listing), the neighborhood, and similar homes for sale in the area. If a visitor decides this house isn't the one, you can be the one to introduce them to others that might suit their needs.
The download below goes into more detail on all of this and more. Enjoy!
