Have you ever scrolled by someone’s shiny LinkedIn update — new role, big client, cool opportunity — and wondered:
How did they get that?
To be honest — meeeeee too.
I’ve had that thought a thousand times. Not out of jealousy — love those wins for others! – but out of curiosity. Out of hope. Like a tug in my chest, some part of me asking, Could something like that be possible for me?
That’s why I want to tell you the truth behind my recent win: which is a really full fall conference speaking calendar. Because I remember scrolling on LinkedIn, years ago, seeing posts about where others were speaking, and thinking, How do I get things like that on my calendar?
Well, here I am. But I didn't get to my goal with some “big break.”
I'll be honest and tell you that I thought there would be some kind of… magic moment. Like, I'd finally craft a perfect elevator pitch (one that I'd share confidently to just knock down clients like bowling pins. Strrrrike!) Or I'd create the perfect outreach funnel — maybe I just needed to buy one more course from one more digital influencer to unlock the secret?
What actually worked was — leaving my house. Going to networking events where I knew no one. ("Hi, my name is Awkward.") Teaching free workshops for an audience of three people. (Three was a win, actually. Two is hard. One is brutal! Zero leads to questioning your life choices.😅)
It's that behind-the-scenes stuff — the things that don't rank for a LinkedIn post — that leads to the big stuff. It's the nights and nights and nights that then lead to that mythical “overnight success.”
And what's mattered most to my progress — what's mattered more than any other kind of work or effort — has been that long, slow, quiet work of building relationships.