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Brock's newsletter  |  September 26, 2025
 
Anxious-Avoidant: My Home Renovation Attachment Style. 😬
"I hate construction," my 6-year-old son tells me at the kitchen table, trying to build Legos amid the incessant hammering.
 
Same, kid. Same.
 
We're deep in the throes of adding a bathroom to my daughter's bedroom—a project I valiantly tried to kill with logic. "I shared a bathroom with three brothers and look how I turned out!" I argued. 
 
I also played the financial card: there's literally no ROI argument for turning a 5 bed/4 bath home into a 5 bed/5 bath. Lori again disagreed, telling me the more ensuite bathrooms the more value. And regardless, she insisted, a girl needs her own bathroom.
 
 To be clear, our daughter is six years old.
 
Let me do the math for you: If she lives with us for 12 more years and uses this $90K bathroom twice daily, we're looking at $10 per use. I hope she really, really likes it.
 
When Renovation Actually Makes Sense
 
There's a saying I usually live by: "I have never regretted spending money. I have only regretted not spending money." You know the feeling: that perfect $200 jacket feels like a stretch, so you pass. Then it's gone forever and you're kicking yourself.
 
But renovation is different. In renovation, you can regret spending money.
 
Unless you're thinking of selling your house. Then absolutely spend the money. 
 
We have some gorgeous listings right now, and when people ask how all our homes look so stunning, the answer is simple: the owners are willing to invest upfront and trust Lori and her crew to handle landscaping, painting, staging, and first-class photography.
 
In that scenario, spend $50-100K to make an extra $300-500K. That's ROI I can actually get behind.
 
But don't flip; leave that to the professionals. Video on that coming to our Instagram soon…
 
P.S. Rates are going down, and the post-Labor Day flurry of homes is upon us. Reply to this email to start your home search.

 

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3020 Sunset Boulevard
Los Angeles, CA 90026, United States