A lot of agents are starting to blog again. 

 

AI made it easier. You can write an article in ten minutes. Booya, right?

 

But here’s the problem most people don’t realize:

 

 

Google—and now AI search tools—don’t just read your blog.

They try to understand it. 🧠

 

They’re looking for signals that answer questions like:

 

So here’s a simple 2-minute check you should run before publishing any blog.

 

One of my amazing coaching clients and friends, Mike Renick, created two custom GPTs that make this incredibly easy. Be sure to watch his video explaining everything before you jump in; it makes things make SO much more sense if you're not an AI nerd. 👇🏻

Simple… try it on a blog this week!

 

1. E-E-A-T Blog Grader
This tool looks for Google’s credibility signals: experience, expertise, authority, and trust.

Paste in your article and it will tell you things like:

 

2. Blog Structure Auditor
This one evaluates how well your article is organized.

It checks things like:

Think of it like spellcheck for SEO.

Before you hit publish, run your blog through these two quick tools and tighten anything that’s missing.

 

A small tweak to structure or credibility can be the difference between a blog that sits quietly… and one that actually gets discovered.

 

If you’re already creating content for your market, this is an easy way to make sure that work actually gets seen.

 

That’s the whole idea behind Take It and Run.

 

Learn something.
Use it immediately.
Get results faster.

 

Talk to you next week! 

😲 Don't sleep on these offers!

 

 

Use my code KRISTI30 for 30% off. Applies to monthly AND yearly memberships.

 

How to do it:

Speaking Season is here! I'll be on stage with Tom at the following Edge Events, where we take you behind the scenes of what’s really working to win more deals and scale your business. The Edge was designed for committed agents looking to maximize their efficiency and adapt their systems for today’s environment. You’ll learn cutting-edge strategies for attracting buyers and sellers, AI automation, closing deals faster by leveraging the data consumers care about today, and controlling the narrative in your hometown. Just one day is all it takes to master the skills, confidence, and knowledge to make you a listing leader in  your city.

These are just the cities I'll be in! Check the full list for your area. 👇🏻

🎧 Feeling stuck, scattered, or second-guessing yourself?

The Take It and Run podcast is built for that moment. Each episode gives real estate agents and business owners clear moves they can use right away, not hype and not theory. Kristi and Kelcie break down the habits, decisions, and discipline that lead to more confidence, more consistency, and more appointments. Press play, take one idea, and run with it.

Taking the time to execute on these small tasks is what places you in a position serve more people and increase your earnings.

Don't forget

This exercise is primarily designed to 🗓️ SET APPOINTMENTS! Track your progress and pay attention to what’s converting. I’d love to hear what you discover.

Wanna make magic together?

I coach, consult, speak on stage, and occasionally break out into dance. Which one can we do together? ⤵️ 

** This is not a coaching solicitation to any current Tom Ferry coaching clients working with another coach**