👋🏼 Hey, it’s Miriam. Welcome to my bi-weekly newsletter where we help you grow your pipeline, keep your clients, and crush your goals. 

 

 

 

When someone visits your website for the first time, they should know what makes your business special within a few seconds.

 

Use clear headlines

Bold your most important messages

Keep your copy short and easy to scan. 

 

Most people aren't sitting at a desk carefully reading every word. They're checking your website on their phone while waiting in line, between meetings, or at a red light. 

 

Try it this week: Ask someone who has never visited your website to spend just 10 seconds on your homepage. 

 

Then ask them two questions: 

What does this business do? 

Why would you choose them? 

 

If they hesitate, it's a sign your message could be simpler and clearer.

 

2 Tips to DO MORE:

 

Create a simple "Why Choose Us?" card or one-page handout with three to five reasons people choose your business. Keep it short, memorable, and easy to share. 

 

The people who love your business are often your best ambassadors. They want to recommend you. Sometimes they just need a little help knowing what to say.

 

When someone asks for a recommendation, your biggest supporters will have the right words ready.

 

Try it this week: Write down the three to five things clients compliment you on most often. Turn those into a simple resource and share it with your team, referral partners, and loyal clients. You'll make it much easier for them to spread the word.

 

 

The strongest relationships rarely happen overnight. They grow little by little through thoughtful conversations and staying connected.

 

Now is a great time to reach out to the people and organizations who regularly introduce new clients to your business. Ask what they're working on, what challenges they're seeing, and how you can support one another. A conversation today can become a wonderful opportunity months from now.

 

Try it this week: Make a list of five to ten referral partners or organizations you'd like to strengthen your relationship with. Reach out to schedule a conversation, not to make a sales pitch, but simply to reconnect and look for ways to help each other.

 

 

If this newsletter resonates with you, here are three more ways I can help:

I’m a teacher at heart, and love helping people get better at what they do.

 

Let's get started,