Hi First name / there!
 
Thank you to everyone who responded to last month's newsletter. I had some really lovely chats, and it turns out a lot of us are feeling the same thing. 🩷
 
It was a little vulnerable to send that one out. I tend to keep things positive and upbeat here, but it felt important to be honest, and I had a feeling some of you would relate. Turns out I was right, and it was nice to know none of us are alone in it.
 
I took a week off, planned around my cousin's wedding, and it ended up being exactly the reset I needed. Coming back, I felt more motivated, but also more aware of just how fast everything has been moving lately. There's been a lot of overwhelm, and it's been bumping up against something I've always believed in: slow and steady. Just showing up, doing the work, staying consistent, even on the days that aren't exciting, and letting it all snowball. I needed the reminder that this still holds true, even when the outside world feels like it's shouting louder than that quiet voice.
 
Part of that overwhelm, I think, comes down to analog versus digital. My work life is entirely digital (I don't mind that, I've built good systems and I'm pretty organized there), but I realized my personal life needed to go the other way. Yes, I know "going analog" is a trend I keep seeing on Instagram, which is a little ironic given where I saw it lol 😅 I've been reading more, working on cross-stitch projects, and getting outside more now that it's summer.
 
I've always had strict boundaries around work hours: once I'm off, I'm off, no email on my phone, work only happens at my desk. But my personal life was more scattered, with notes on scraps of paper and half-finished lists across different apps. So I picked up a journal to keep myself organized, and I've been using Do Not Disturb and the Downtime feature to cut back on Instagram. It's working. I checked, and I'm spending more time reading than scrolling now, which feels like a win.
 
I think it all comes down to being more intentional with where I spend my time and attention, because things have gotten overwhelming. Someone described AI as a "moving target" recently, and that stuck with me. I've always known that working in tech means things shift and evolve, and I'd have to shift with them. But AI has been moving so fast, it's hard to know where to even focus. I'm trying to stay open to it, open to learning something new if it makes sense, but I don't want to feel like I have to learn everything right now. For now, I'm just staying in my little corner of the internet, keeping an eye on what's changing, and paying attention without the pressure to do it all.

Speaking of staying organized, this is exactly why I built my Notion HQ Template 🗂️
It's the same system I use to run my own business: tracking tasks, managing client info, and keeping everything in one place instead of scattered across scraps of paper and random apps (sound familiar? 😅). If you've been meaning to get your digital systems in order, it might be worth a look.

New Squarespace Features

Acuity Scheduling Appointment waitlists: Enable a waitlist that clients can join when you're fully booked. When a spot opens up, the client receives a text message with a direct link to book an appointment.
 
AI Credits and new AI Visibility features: To help you better track site performance, new AI Visibility tracking features are now available. You can also now redeem AI Credits to use AI features.
 
While I don’t mind the AI Credits, I’m not too sure what the point of the AI Visibility tracking feature is. I tried it out and while it told me where I stand on AI Visibility, it didn’t give me any tools to fix where I’m not being seen. I think that would be more useful. I’m a little mixed on Squarespace’s AI tools, I love the alt text feature, but besides that I haven’t been too impressed.
 
Product block styling updates: There are new styling options for the product block. I’m planning on doing a blog post soon on Store and Product updates as there have been many in the past few months.

Selfnamed

If you've got a client (or yourself!) wanting to sell branded beauty products without dealing with inventory or shipping, Selfnamed is worth a look. It plugs into Squarespace and handles fulfillment for you. I wrote up a full walkthrough on connecting it a while back if you want the details. (This is an affiliate link, so I may earn a small commission if you sign up.)

Squarespace For Pros Mini Course

If you've already purchased my mini course, you know that I have not done the Stacks video lesson, as I was waiting for it to get out of beta. I've decided I'm going to go ahead and do the video lesson since Stacks is now live across all sites. Even though Squarespace is still saying it's technically in beta, I think it will be worthwhile for me to get that video done so you can learn how to use it.
 
Look out for an email next week where I'll let you know when that lesson is released, and I'll let you know a few other recent updates as well.
 
If you haven't purchased my course and are curious about it, click here to learn more.

Currently…

Recently seen on Instagram, but didn’t note who said it:
“Not every season is meant for flowers. Some are meant for roots.”
 
A nice reminder that slow, quiet seasons are still building something.

Cheers,
Erin

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