I’ve been thinking about something that feels mildly terrifying the more I sit with it.
If I walked into your studio tomorrow and asked every person on your team, “What are you comfortable putting into AI?”, would I get roughly the same answer from everyone?
Or would one person tell me client names are probably fine in ChatGPT, another say they only use Claude because they heard it was safer, someone else admit they upload meeting notes all the time, and another say they assumed Canva was fine because... well, it’s Canva.
Maybe somebody is using their personal account because it’s easier. Maybe a VA has connected a tool you didn’t know about. Maybe everyone has independently made a slightly different judgement call and, until now, nobody has really compared notes. (highly likely, who has time?) Who's made time?
None of those people are necessarily being careless. Most people are actually trying to do the right thing with the information they have. Hey, that's probably why you signed up for the webinar in the first place right?
That’s what makes this tricky.
We’ve all started using AI much faster than we’ve started agreeing on the rules around it. This goes for every industry - even government and legal. the legislations is heavily lacking (and that's being generous)
Interior design studios are actually pretty good at documenting important things. We have brand guidelines, onboarding processes, procurement systems, site checklists, handover processes, client communication templates and all sorts of weird little studio rules that only make sense once you’ve worked there for six months.
Meanwhile AI has quietly wandered into the business, sat down at a desk, connected itself to a surprising amount of software and somehow nobody gave it an induction. It's just the weird new guy in the IT department who keeps to himself and has access to everyones servers.
Which feels... worth addressing.
Because whether we’ve formally decided it or not, AI use is now a business process. If your team is using ChatGPT, Claude, Gemini, Canva AI, meeting notetakers, transcription tools, image generators or any of the other software quietly adding AI features every second Tuesday, decisions are already being made about what gets uploaded, what gets reviewed, what gets sent to clients and what information everyone is comfortable sharing.
In a lot of studios, those decisions are happening person by person.
That is exactly why I built the AI-Safe Studio Policy Kit.
I actually really don't think you need a giant corporate policy full of legal language that gets saved somewhere in Google Drive and never looked at again. Obvs, I am not pretending to be your lawyer, Frank Abagnale style