Happy Tuesday!
This month we're spending four weeks on what it looks like to show up consistently once your brand exists. For speakers especially, I'm talking about the lived experience of it, asset to asset.
We'll move through your speaking materials, your everyday digital presence, your first downloadable impression, and finally what it means to just show up with what you've already built.
If you're speaking (or planning to), your slides, speaker sheet, and event launch graphics are often the first branded materials a new audience sees. When they don't align with your website or your social presence, people notice, even if they can't name exactly what feels off.
Matching fonts, a shared color story, and one consistent layout logic across all three assets go a long way toward making the whole experience feel like one person, not three different attempts at branding.
