Hi, First name / friend,

This week and next, we're sharing The Simple Dirty from Angus's Creative Thinking: A Field Guide to Building Your Strategic Core.

These 16 beliefs form the foundation of our training and emphasize its practicality. Creativity as something you can grow.

 

Ready?

You were born creative.

 

But to win, you must get more creative.

 

To get more creative, you must think outside your perspective.

 

To think outside, you must forget what has worked and seek what can.

 

To seek what can work, you must dismiss your hopes and fears.

 

You must embrace the strange, the unexpected, the exceptional.

 

You must get in the habit of planning fast and re-planning faster.

 

You must forget about being perfect and strive only to get better.

 

Panel 58, Jacob Lawrence's Migration Series, 1941

Next week, we share more of The Simple Dirty.

 

In the meantime, The Association of Midwest Museums was kind enough to share a clip from my recent flash talk in which I beat my favorite drum— talking about spotting the exceptional as the key to being creative.  

As always, thank you for reading,

Sarah

 

P.S. Missed an issue? They're all available in our archive.